
Real Estate News 04/10/2026
New research from Dr. Darren Hayunga suggests that in Dallas, homes sold as pocket listings—properties marketed off-MLS—earned an average 1.7% premium over traditional MLS sales. The study analyzed 700,000 transactions over 20 years, controlling for property features and neighborhood, though the premium fell after the Clear Cooperation Policy took effect. While luxury pocket listings saw premiums up to 8.2%, other markets and studies, including Zillow and Bright MLS, show off-MLS sales often underperform.
In The News:
Real Estate News –“Pocket Listings really do Sell for more -At least in Dallas“ (04-01-2026)
“A 20-year Dallas study found that pocket listings—homes sold off-market before hitting the MLS—earned an average 1.7% premium, though the advantage largely disappeared after the Clear Cooperation Policy limited pre-MLS marketing.”
Real Estate News–“How Zillow's Pre-Marketing Move Shifts the Competitive Landscape“ (03-18-2026)
“Zillow Preview lets select brokerages show “coming soon” listings on Zillow and Trulia before MLS activation, giving them a recruiting and competitive edge. Large launch partners gain exposure, while smaller independent firms and MLSs face pressure to adapt. ”
NAR –“Mortgage Rates Are Moving Back Up” (03-19-2026)
“Mortgage rates are ticking back up, reaching 6.22% amid economic uncertainty and rising Treasury yields. Despite the increase, rates remain lower than last year, improving affordability and bringing some buyers back into the market. Experts warn, however, that ongoing global tensions could push rates higher and impact the spring housing season.”
NAR –“More Home Buyers Go Under Contract, But Caution Remains ” (03-17-2026)
“Pending home sales rose slightly in February as improved affordability and lower mortgage rates encouraged buyers, including first-timers, to re-enter the market. Ongoing rate volatility and regional disparities, like high prices in the Northeast, continue to keep buyer caution in play”
Realtor –“Inventory Is Up, Prices Are Down - So Why Are Home Sales Muted?“(04-03-2026)
"Even with rising inventory and lower home prices, U.S. home sales remain muted due to climbing mortgage rates driven by the Iran conflict..”
