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Date: February 4, 2012 @ 8:30 am - 5:00 pm

Bruce Norris selects the most appropriate and profitable buying strategies for the current California real estate market. Full day event packed with great information.

Date & Times

February 4, 2012 @ 8:30 am - 5:00 pm


Four Points Sheraton
Four Points Sheraton 5990 Green Valley Circle Culver City, CA 90230 United States



Many have already packed their bags and given up on real estate. Meanwhile, we’re more excited about real estate than ever before. And we’re not the only ones. Our hard money loan clients are buying millions of dollars of California real estate all over Southern California every month.
At this all new event, Bruce will share what strategies are working today in California as well as strategies that will become important profit centers in the near future. This event should not be confused with anything we’ve done in the past.
Bruce Norris has carefully selected from his award-winning Tip of the Iceberg, the Multi-Millionaire Maker, and his acclaimed California “Only” Investor Series to create this all new event.

If you’re not familiar with Bruce’s Quadrant Investing System, it’s all about looking at the California real estate marketplace and purposefully implementing strategies that are most effective and profitable today while keeping your eye on what’s coming ahead.

There are 24 unique buying strategies in our body of work but only a handful are appropriate and profitable at any one time. Bruce’s proven strategies are backed by almost 30 years of personal experience and backed by thousands of transactions in our busy hard money lending division. We know what’s working today and why. And that’s what we’ll be sharing with you on February 4th. That, and, we hope to give you some incredible insights into coming strategies and the skills needed to make massive profits in the coming years.

Topics covered will include:

  • Investing between quadrants
  • 9 character qualities of successful negotiators
  • Understanding how to be in control of every negotiation
  • Changing your paradigm as an investor
  • How to have a seller want to say “yes”
  • Creating simultaneous options and more “yes” answers
  • Hardcore closes that take guts and pay off big
  • The farm everyone ignores and few have
  • How to avoid over repairing houses
  • Defining the difference between appraising in quadrant #2 and #3
  • Selling houses on auto pilot
  • The automated way of tracking interest in your property
  • Systematic price reductions that create ongoing interest
  • Shifting gears from REO buying to seller contact
  • Practice without pressure
  • HUD, the new wave of REO inventory
  • AND, of course, much more

We’ve created a full color manual and new web portal area for the resources you’ll have access to after the event including more videos and downloads.

At right is a pre-recorded webinar that covers two chapters to make more time at the live event for questions and answers.

This 60 minute video coveres “Subject to” buying and Entity Basics, two of the most talked about topics investors want to know.


Register by visiting IRCA-LA
or call 818-217-4630


February 4, 2012
8:30 am - 5:00 pm
Event Tags:


Four Points Sheraton
Four Points Sheraton 5990 Green Valley Circle Culver City, CA 90230 United States

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